Find Your Dream Vacation

Photo Credit: Dafna Tal/Israel Ministry of Tourism

Why We Travel - Not Where… But Why?


In 2018, USTOA is putting a spotlight on Why We Travel – and why we travel together – by taking you behind-the-scenes with four real travelers who explored the world with tour operator members.

You’ll create an emotional connection with these travelers as you discover why they chose to visit that destination, and, we hope be inspired by their rich and authentic local experiences and encounters


Be Inspired

Find a USTOA Certified Travel Agent Near You

USTOA $1 Million Travelers Assistance Program


A travel vacation should not only be an unforgettable experience, but offer solid peace of mind. That’s why USTOA created a consumer protection plan which protects consumers who book with our Active Members.
Learn More

How To Select A Tour & Vacation With an Active Member


Knowing what to expect, a familiarity with how your money is being spent, and with whom, can help to avoid problems and disappointments and make your vacation a pleasure.
Start Planning Now

Check Out This Destination Spotlight


Read About Our Adventures On The USTOA Blog

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AFAR Ambassador Megan Murphy shares her experience traveling to Kenya on a private safari adventure with USTOA member Monograms.
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Join AFAR Ambassador Megan Murphy as she journey's through Africa with USTOA tour operator member Monograms.
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Discover how USTOA set out to uncover the emotional connection between travelers and the destinations they visit with the Why We Travel campaign.

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