USTOA Events

USTOA Sustainability Is Responsibility
(SIR) 3.0 Summit in Singapore

Event Details

May 18 to 21, 2024

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USTOA will hold the third USTOA Sustainability is Responsibility (SIR) 3.0 Summit in Singapore from May 18 through 21, 2024. In partnership with the Singapore Tourism Board, USTOA invites its Active and Associate Members to the Summit to foster collaborations, participate in cross-sector learning, and set the path for a more sustainable future for the travel industry.

The Summitwill bring member representatives from across the travel industry value chain together for interactive dialogue, educational content, and case study learnings. Our first SIR summit in 2022 focused on the "why" part of creating a sustainability business case, while the 2023 SIR summit, in collaboration with Tourism Cares, focused on the "how". The 2024 SIR summit will be focused on you, our members, as it seeks to address sustainability goals in our industry, and establish tangible best practices to help you move forward in your individual sustainability journeys. 

Key learning objectives of the USTOA SIR 3.0 summit will be:
  1. Creating a business case for sustainability.
  2. Identifying good certifications and criteria.
  3. Collaborations and partnerships.

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The Summit is designed as an executive-level interactive conference with interactive and educational content, to give all attendees valuable insight, and a chance to reflect, discuss, and gain practical knowledge that you can utilize for your own unique needs and business development purposes. 

Expressions of interest in attending are open to both USTOA Active and Associate Members with a focus on senior leadership (CEOs and Directors). Sustainability staff members are also welcome and encouraged to express interest to attend. 

Finally, this event is designed to bring together a cross-functional representation of the travel industry with the intention of assembling a diverse, comprehensive group to create meaningful outputs not just for those participating, but also the industry at large. For that reason, and given our capacity limitations, while all USTOA Active and Associate Members are welcome to express interest in attending, final selection of delegates is at the sole discretion of USTOA and Singapore Tourism Board. For those selected to participate, the registration fee will be $300 per delegate. The registration link and more information on the program can be found below.

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Departure date from US: Wednesday, May 15th

Friday, May 17, 2024
-Arrival in Singapore with optional activities
Saturday, May 18, 2024  
-Welcome by USTOA and Singapore Tourism Board
-Morning session & workshops: the business case for sustainability
-Off-site activity at the Urban Redevelopment Authority 
-Afternoon session & workshops: Industry standards and sustainability sample strategies
-Welcome reception & dinner
Sunday, May 19, 2024
-Off-site activities and tour at Sentosa Island
-Morning session & workshops: impact and certifications
-Afternoon sessions & workshops: a meaningful supply chain and addressing aviation
-Off-site experience & dinner

Monday, May 20, 2024

-Off-site activities and tours at Singapore's Southern Ridge
-General session & workshops: Partnerships
-Off-site tour, followed by dinner

Tuesday, May 21, 2024
-General session & workshops: reflections & farewell
-End of official program by 12:00pm noon
-Optional afternoon tour

For a more detailed itinerary, please click here.

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With the support of official Airline: sia stacked_fc

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