USTOA In Insider Travel Report

Published Apr 10, 2020 12:00AM

Has USTOA Gone MTV? The Tour Group Showcases Music Videos in April

USTOA is inviting the travel community to virtually #ComeTogetherWithUSTOA in April by tuning into USTOA’s social channels for international music videos. As people practice social distancing and all public gatherings are canceled, including concerts andâ€¯performances, USTOA will bring people together with music videos from artists based in the destinations that tourâ€¯operators membersâ€¯visit.

“As USTOA members come together to begin to plan for recovery, this social media campaign will allow our global community to virtually unite through the inspiring universal language of music,” said Terry Dale, president and CEO of USTOA. “By supporting international musicians, destinations, and tour operators throughout the month, we hope to offer uplifting and engaging content.”

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