Published Jun 22, 2016 12:00AM
New Video Series Takes Travelers Behind the Scenes with Leading Tour & Travel Experts as They Explore Destinations Around the World
First Videos with Abercrombie & Kent Delves Deep Into the Natural Beauty and Culture of the Philippines
NEW
YORK – June 22, 2016 – Ferdinand Magellan, Neil Armstrong, Lewis and Clark…these
famed explorers made history as they discovered new worlds, but the age of
exploration is far from over. In 2016, the United States Tour
Operators Association (USTOA) introduces travelers to Modern Day Explorers, the individuals responsible for scouting
undiscovered travel experiences in new and emerging destinations and rediscovering
what’s new in beloved places.
With the
launch of the Modern Day Explorers campaign,
a curated collection of in-depth videos and blog posts, USTOA will bring wanderlusters
behind the scenes to discover how these contemporary explorers find the rich
and locally immersive experiences enjoyed by the eight million people who
travel with its tour operator members each year.
“Behind
every memorable travel experience is an expert tour product manager – a modern
day explorer – who travels deep within a destination with the single goal of
designing enriching itineraries for travelers,” said USTOA President and CEO
Terry Dale. “We’ve assembled a dream team of explorers to share their
adventures around the globe. Some are putting together itineraries in countries
for the first time, while others are revisiting popular destinations to see
what’s new – but at the heart, all are focused on creating extraordinary
opportunities to immerse their guests in local culture and customs.”
Modern Day Explorers videos and blog stories can be
found at www.ustoa.com/modern-day-explorers, as well as www.ustoa.com/blog and www.youtube.com/user/ustoanyc. Consumers can follow the adventures on Instagram and Twitter using #traveltogether or by
visiting USTOA’s Facebook page.
The first Modern Day Explorers video series
follows Louise Shumbris as she scouts experiences,
activities and inclusions for Abercrombie & Kent’s first-ever itineraries
to the Philippines. Created in partnership with the Philippine Department of Tourism New York and Abercrombie & Kent, the videos highlight Louise’s
adventures to find hidden
culinary gems in off-the-beaten-path locations, meet with a marine biologist, explore
a local village in Boracay, visit a tarsier nature reserve protecting the tiny
and adorable endangered species, tour luxury hotels, and so much more. Inspired travelers can search a variety of USTOA tour
operator member itineraries to the Philippines here.
Following the
launch of the Philippines series, videos and blogs about new destinations visited
will be added monthly, which include Malta with Carol Dimopoulos of Perillo’s
Learning Journeys, The Islands of Tahiti with Bronwyn Hodge of Goway Travel,
Yellowstone National Park with Kasey Austin of Austin Adventures, Chile with
Rebecca Ryan of Cox & Kings, The Americas, and Abu Dhabi.
More
information about Modern Day Explorers
destinations can be found at www.ustoa.com/modern-day-explorers.
For
more information on USTOA, visit www.ustoa.com, call 212-599-6599,
or email information@ustoa.com.
About USTOA:
Representing
more than $13.5 billion in revenue, the member companies of U.S. Tour Operators
Association provide tours, packages and custom arrangements that allow nearly 8
million travelers annually unparalleled access, insider knowledge,
peace-of-mind, value and freedom to enjoy destinations and experiences across
the entire globe. Each member company has met the travel industry’s
highest standards, including participation in the USTOA’s Travelers Assistance
Program, which protects consumer payments up to $1 million if the company goes
out of business.
As a voice
for the tour operator industry for more than 40 years, USTOA also provides
education and assistance for consumers and travel agents.
Contact:
Gina Dolecki/Katherine Henry
Redpoint
Marketing PR., Inc.
212-229-0119
dolecki@redpointpr.com / henry@redpointpr.com
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