USTOA Travelers Assistance Program
For smarTours

What Modern Travelers Expect in 2026 and Beyond  By: Deanna Caffrey  Travel has always evolved alongside the world around it, but the past few years have accelerated that change dramatically. As we move further into 2026, modern travelers are no longer focused solely on where they want to go. Instead, they are thinking more intentionally […]

Explore the Great Outdoors with USTOA Tour Operators June is Great Outdoors Month, and it’s a perfect reminder of the endless ways to enjoy our world’s natural spaces. USTOA tour operators offer tons of tours to help you explore and celebrate the great outdoors. With trips for hikers, divers, or travelers who prefer to watch a sunset with wine in-hand, there’s a nature tour for everyone.  Here are just […]

Turtles, Trash, and the Power of Responsible Travel    By Melissa Snape  Two young men crouch over a blue bucket, kneeling in the sand on a beach in Kilifi, Kenya. The sun is setting behind them, and the air is hazy with mist rolling in on the tide. They look inside the bucket and smile at one another.   The bucket is full of […]